WOEXA has hundreds of clients within the UK, European Union (EU) and California. With the launch of the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA), WOEXA was forced to make several changes to become and remain GDPR and CCPA compliant.
There are many steps required to become GDPR and CCPA compliant. Here are the main actions taken by WOEXA to ensure GDPR and CCPA compliance:
Any and all information collected by WOEXA is compliant with GDPR and CCPA legislation. WOEXA uses our own tracking script to collect non-PII information about your website(s) visitors like IP address, pages viewed, time spent, country, region, and city. This data is then enriched via LinkedIn, Full Contact, and Hunter. WOEXA uses this enriched data and displays it in an accessible and easy to navigate dashboard where you can utilise all our integrations in order to benefit your business. All information provided by WOEXA is public record and publicly accessible at all times.
In order to remain GDPR and/or CCPA compliant while using WOEXA, we recommend that you are forthcoming and state your use of WOEXA where you would state your use of Google Analytics and other data collection practises (ex. Cookies).
As your business grows and you expand to utilise additional lead generation efforts, you’ll need to ensure they remain GDPR compliant. Read this article to see how to make all of your lead generation efforts GDPR compliant.
To ensure your other lead generation efforts are compliant with CCPA, please read this article that we have put together.
WOEXA™ is a full service digital marketing agency that offers the entire 360 degrees of creative services, including Social Media Management, Brand Development & Brand Management, LinkedIn Lead Generation, Website Visitor Tracking, and both Offline & Online Marketing.
Owned & Managed by MAXIN GROUP LTD (UK Registered Company No. 12315745)